PureHealth has rebranded its Ambulatory Healthcare Services (AHS) to SEHA CLINICS, aligning with its role as Abu Dhabi’s primary care provider. This rebranding coincides with the UAE’s proclamation of 2025 as the Year of Community, reflecting a shared vision of enhancing the wellbeing of communities through accessible and high-quality healthcare.
As part of the rebranding, SEHA CLINICS will be fully integrated into SEHA, a subsidiary of PureHealth. This strategic move will streamline access to primary care, ensuring patients across communities in Abu Dhabi benefit from more cohesive, flexible, and accessible healthcare solutions. The rebranding includes 34 SEHA CLINICS across Abu Dhabi, with plans to open 10 new clinics in 2025 to address the evolving healthcare needs of the emirate’s growing communities.
Shaista Asif, Group Chief Executive Officer at PureHealth, said: “The rebranding to SEHA CLINICS reflects a legacy of care that has touched millions of lives across Abu Dhabi over the years. SEHA CLINICS stands as a testament to our unwavering commitment to delivering world-class, accessible healthcare to every corner of Abu Dhabi, fostering happier, healthier communities. In 2024 alone, SEHA CLINICS served over 3.5 million patients, reflecting its pivotal role in community healthcare. As we look ahead, we remain dedicated to meeting the evolving needs of our communities and supporting the UAE's 2025 Year of Community vision by fostering stronger community bonds and contributing to the wellbeing of all citizens and residents.”
Dr Asma Al Halaseh, Chief Executive Officer of SEHA CLINICS, said: “As a trusted healthcare partner for the community, SEHA CLINICS is committed to evolving in line with changing patient expectations. Patients today require more flexible, accessible care, which we deliver through extended hours, telemedicine, and a network of more than 800 doctors and more than 20 specialties. With an expanded network of clinics and the integration of advanced technologies, we are further enhancing access to quality care, particularly in underserved areas, ensuring healthcare is always within reach of where people live and work. We remain focused on delivering patient-centred care that meets the diverse needs of individuals and families, while supporting businesses and contributing to the overall wellbeing of Abu Dhabi’s communities.”
SEHA CLINICS aims to provide comprehensive care for all family members. With specialties such as paediatrics and cardiology available within the clinics, patients can avoid the need for extensive travel to see a specialist. The clinics will also place greater emphasis on preventative care, including regular check-ups and screenings, to promote long-term health and reduce the impact of chronic diseases across the community. With a network of strategically located clinics in residential communities, SEHA CLINICS is designed to prioritise both convenience and quality for patients, and offers extended hours and weekend availability.